Summary
A social product that gives pet owners care and protection for the pet and their home.
And on the other hand, serving the population without pets, "the kipper",
The product provides housing/vacation solutions for free
in exchange for keeping the pet.
User experience research
Pet owners
What is most important to you in a housekeeper?
75% order and cleanliness
90% recommendations
65% experience with the pet
75%
financial consideration
60%
don't trust pensions/
There are no boarding houses for cats
85%
Consider the comfort of the pet
Among the options offered in the market today,
What is the main consideration why you choose a house and pet keeper?
Keepers
How often do you get to do house and pet keeping?
70% once every few months
80% once a month
50% once a year
What is most important to you as a Keeper?
100%
location
80%
Love animals
75%
Freedom, digital nomadism
90%
financial consideration
Among the options offered in the market today,
Why you choose to be a house and pet keeper?
Pain Point - TRUST
Color Palette
Typography
Rubik
אבגדהוזחיכלמנסעפצקרשת
אבגדהוזחיכלמנסעפצקרשת

Onboarding screens

Persona
Mali and Nadav A married couple aged 35+
Live in Moshav Dor
Owner of John and Munch

The need
Going for a long weekend abroad,
leaving two large alpha males at home,
who don't get along with cats.
Frustrations
Experience with two big dogs
together in the same house
noga ,
Single, 32
video editor

The need
Divides her time between Israel and Boston
looking for a place in isreal for the summer
Frustrations
• for summer time want a place near to the beach
• can't pay on hotel

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